May 2, 2024 - Personal blog of Rick Giles

Nadia Lim’s New Sugar Tax

December 26, 2022

By NZB3

In what we may understand to be a paid radio appearance last Friday (23/12/22) Nadia Lim advertised herself and her Food Bag business yet again. She also expressed some terrifying political opinions AND all but put herself forward for a new role in a Fascist Food Commissariat.

Lim says “I used to work for the government….that is my original background.” If that’s a code then my reading is that she is putting herself forward for another government job. This time it will not be for the (now abolished) Auckland District Health Board but for a new government body to regulate what we eat and what we think about food.

NZB3 outlined how this sort of game works in the case of Chester Borrows in an earlier post. In 2018 Borrows suddenly started blurting out how he felt about injustice toward Maoris and what a rotten shame it was about Parihaka. Next thing you know he was hired as front man for Labour 6.0’s Safe and Effective Justice Advisory Group.

Labour 6.0 need some razzle dazzle policies to win re-election in 2023 and will like nothing better than rolling out some trending celebrity diversity wyman just like Nadia. This radio spot means she’s offering herself to that market but it doesn’t mean she’ll get the job for sure. It depends on performance. We have already seen that what happens to people who try to oppose this Strong Woman because when Simon Henry pointed out that her My Food Bag portfolio lacked substance and relied on the sex appeal of Eurasian Fluff (Lim is a Chinese-Malaysian immigrant) he became a recurring Me Too gag for Lim’s brand. Even in this interview last week it was brought up. Jacinda Ardern’s Labour 6.0 would like nothing more than to make a Simon Henry smoking crater out of whoever National try to match up against Lim.

Certainly there will be several scientifical and truthy commentators setting the narrative that Ardern has made, yes, a very bold and responsible selection in deploying the Nadia. If Nadia has the money she might be able to afford to pay Mike Hosking to “admit” on air that she was a good choice for an Advisory Group. Or, at least, for a lesser fee, she could get him to say she has nice eyes or that she knows how to cook or something. Maybe she could get Peter Gluckman to slap her on the back on TV. Or be seen playing mini golf with an approving Michelle Dickinson. Having a splash with Siouxsie Wiles at Judges Bay? Wearing lab coats and squinting at a clipboard at the University of Auckland with Ashley Bloomfield? Then all the Muggle voters will echo the talking points and Lim will get a return on her investment. If Simon Henry is right about the business case for the Food Bag then Nadia will be needing a government gig.

Simon Barnett or some other Ron Burgandy-type will read a script out on air: “Well I don’t approve of all the things that Jacinda Ardern does policy-wise, James, but I think everyone listening to their radios right now must agree blah blah that appointing Nadia Lim blah blah she’s so passionate about food!” (Muggle voter Group Think activate!)

What Lim Wants

Listen to the entire ZB interview yourself if you like and hear Nadia plug her childrens’ book, signal how she cares for food and people, and offer her fascist notions of food policy.

Or, just check out the short clip I kept here where Lim tells us what she’d do to us if she had the power. Ref. Anarkiwi, Facebook.

“I just think at some point soon….allow everyone regardless of their financial background access to the same quality of food…I think there’s going to have to be government intervention. I really do. Taking GST off of fruit and vegetables, a sugar tax of sorts…things like that.”

Some political party always pitches the nonsense of placing an effective subsidy on fresh food and vegetables at election time. It sounds good to economically naive but is harmful and impossible to implement. Which food will it apply to? Which perfectly healthy foods will be punished by tax while others are encouraged? What effect will this have on suppliers as they scramble to quit making some foods in order to produce others to lap up a tax-free opportunity regardless of what people want to eat or buy or is even healthy? When someone, even the Great Lim, puts themselves forward as The Food Fascist they always bring ruin to the people. Never mind economics, if Lim knew her history she might resist her Chinese heritage urging her to take a Communist Mao-like Great Leap Forward.

Never mind economics or history, how about social psychology? Lim is pushing the idea that sugar consumption needs to be regulated externally to the individual. Isn’t it better that the public be free to choose what’s best for them because they want what’s best for them rather than be controlled from the outside by a Sugar Tax Nanny? For 50 odd years New Zealanders believed they couldn’t control their own alcohol intake so the government had to close all the pubs at 6pm. Then one day it ended and it turned out we could figure out what to eat and drink after all like adults. New Zealanders walked that long road of development but perhaps having so many migrants used to being told what to do we now have to go through it all over again for their sake? I wish Nadia would learn from New Zealanders rather than make us go over remedial lessons in why Communism and Fascism don’t work with her!

What does she even mean by ‘same quality of food for everyone no matter what they can afford’? This can only be out and out Food Communism. Someone has to decide what ‘quality’ food is and somehow ban things that are not quality. No more processed cheese or savoys or potato chips for you poor people! Someone needs to remove food from the free market. Someone wise like Nadia, apparently. Someone needs to make sure high-end foods that My Food Bag sell are subsidised so that everyone can have one of Nadia’s bags and if they can’t afford one that’s OK because the Government will pay the difference.

Oh. Ah. Yikes. Is that the end game here? Not just to make some pocket money as boss girl of an Advisory Group? Not just to take a pay cheque to spend 9 months consulting about GST and sugar tax before admitting they’re still confused about pineapples? But, to actually get the Government to turn My Food Bag (or something like it) into a national program!? Is that her long game?

How far can this get before we figure out that homeless people don’t have kitchens or refrigeration for all this? Will Nadia’s pitch get beyond December 2022 even at all?

If Nadia or her handlers are reading this I suggest backing out now. If Food Bag is bankrupt then take the hit rather than reaching for a political solution. There’s no exit strategy. If Nadia gets an Advisory Panel nobody will listen any more than Mike King was listened to about the mental health crisis and misspent funding. If Nadia gets My Food Bag made into a Government program it will turn your product into yuck and create a political scandal that will end your food empire and reputations for good. Or perhaps you don’t care. You, handler, will make bank as a government contractor and when it all goes to bits you can drop Nadia like an afterburner and get another Nadia next time. OK then, try. Let’s see if you can pull it off.

Finally, of course, Nadia’s pitch to Labour 6.0 and the voter is to make it mandatory for kids to learn how to grow and cook food just like her. And I’m sure she or her handlers would just love to play a key role in that program too. A sure winning policy that Lim can sell for Labour 6.0 to the we-like-making-kids-do-things-against-their-consent voter.

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